Friday 17 August 2018

Republican
information
agency

Introducing Dagestan’s new brand considered at discussion platform in House of Friendship

24 November 2014 10:15 Posted in:  BUSINESS Source :  RIA " Dagestan"
Author:  Rustam Kaniev
font size-+
Print
Makhachkala, November 24, 2014. The first Dagestan forum of industrialists and entrepreneurs featured a discussion platform meeting in the House of Friendship to dispute on the territorial brand as a factor increasing the competitiveness of the region.

The discussion brought together Dagestan Minister of Industry, Trade and Investment Yussuf Umavov, Dagestan Minister of Press and Information Aznaur Adjiev, sociologists and experts from the St. Petersburg State University, Dagestani entrepreneurs, and other officials.

Yussuf Umavov enlarged on Dagestan brand, "Importantly, we are the first to do the job at the regional level. Dagestan is a pioneer in creating a brand of the region. We’ve done a great work in this area. Most importantly, we did not try to look for something good, but rather, tried to find the negative aspects in order to eliminate them when creating our new brand. We face different kind of informational negativity about the republic. Accordingly, many investors are unwilling to cooperate with us."

Director of the sociological and marketing agency Alexander Noda gave details of the analysis and sociological research of the real situation in the republic. He said Dagestan brand project was the most interesting and extraordinary in the history of the company. They sifted through nearly 15,000 media and public surveys and prepared interviews with Russian and foreign experts to assess the situation.

Alexander Noda advised on how to speak clear and loud about Dagestan in media. To do this, they need to show special programs and talk shows about the republic on central TV channels, promote videos about the region on the Internet, and hold Days of Dagestan in Russian cities starting with million-plus cities.

Another participant Associate Professor with the St. Petersburg State University, Ph.D. Konstantin Krotov noted that Dagestan’s new brand potential lies in its special geographic location, its national cuisine, traditions and nature.

Generally speaking, it was a productive dialogue and constructive exchange of views. Participants from Russia and foreign countries gave their opinion and recommendations on Dagestan and its brand.




Больше важных и актуальных новостей в Telegram-канале РИА «ДАГЕСТАН». Подписывайся!
Total views: 741

Other news:

16.08.2018 12:41:52 Transport Ministry RF proposes to build high speed line Krasnodar-Makhachkala
15.08.2018 03:32:46 Dagestan authorities address impact of natural disaster
12.08.2018 03:17:17 Representatives of Dagestan participate in International Eurasian Forum "TAXI" in Moscow
05.08.2018 21:40:41 150 thousand spawn species of Russian sturgeon released to Caspian Sea
02.08.2018 01:08:46 "Lean Production" program to be implemented in Dagestan
01.08.2018 09:22:58 Dagestan resumes sprat fishing on commercial scale
28.07.2018 19:10:04 Shoe-makers of Dagestan invited to international exhibitions of bags and fashion accessories in Moscow
28.07.2018 19:05:13 Ramazan Djafarov meets with delegation of IIBA and investors from Turkey
26.07.2018 15:36:13 Concern "Kalashnikov" considers way to cooperate with Dagestan enterprises
18.07.2018 03:34:32 Top managers of Rosagroleasing visit Dagestan
17.07.2018 09:17:57 Territory of advanced development to replenish republican budget with over 5 billion rubles
15.07.2018 23:56:28 Ministry of Tourism RD and "Caliber" JSC agree on cooperation
11.07.2018 23:08:56 Dagestan takes part in competition "Project Olympus-2018»
11.07.2018 23:06:08 Dagestan enterprises ready to attract investments through leasing
10.07.2018 08:19:11 Artem Zdunov meets with representatives of Czech companies
06.07.2018 11:09:07 Ilya Krivogov: "The opportunities for business development in Dagestan are colossal"
06.07.2018 10:41:39 Chelyabinsk Tractor Plant to assist ameliorators in Dagestan
05.07.2018 15:22:51 Makhachkala hosts Caspian Dental 2018 Forum
27.06.2018 21:21:47 Dagestani Prime Minister calls to render assistance to small and medium-sized businesses
20.06.2018 03:59:09 "Rosseti" to update network infrastructure in Dagestan
12.06.2018 23:50:47 More than 300 million rubles to be allocated for grants to farmers in Dagestan
08.06.2018 22:19:58 Dagestan to receive over 9 billion to implement state programs in 2018
05.06.2018 10:06:12 Representatives of DSTU take part "Engineering in the Russian Economy" international conference
30.05.2018 23:09:33 Port of Makhachkala intends to restore ferry communication with Turkmenistan
30.05.2018 23:06:21 Dagestan delegation participates in General Assembly of World Farmer Organization in Moscow
28.05.2018 23:47:51 First hypermarket Leroy Merlin opens in Dagestan
25.05.2018 05:38:58 Rostekh specialists to visit Dagestan
24.05.2018 18:32:38 Dagestan delegation takes part in XXII Petersburg International Economic Forum
22.05.2018 00:13:22 Dagestan to sign several agreements at SPIEF-2018
19.05.2018 17:26:27 About 300 experts from all over world participate in international forum on development of North Caucasian region

Videos

Archib - Only the roots alive vetvi

photoreports