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Northern Caucasus attracts Chinese tourists via Alibaba service

10 February 2017 15:04 Posted in:  BUSINESS
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Makhachkala, February 10, 2017. In the coming years, the leader of the Chinese e-commerce, Alibaba Group may become the main platform for attracting tourists from China to the Nothern Caucasus. Such a proposal has been recorded in the draft report to the President of Russia devoted to the issues of development of Russian resorts, particularly the resorts of Caucasian Mineral Waters.

According to the deputy Minister for Resorts and Tourism of the Republic of Kabardino-Balkaria Vladimir Afaunov, the region is ready to host all the tourists from China. Afaunov believes that it is very significant that the Northern Caucasus evokes certain interest. For example, last year, the representatives of the Chinese Embassy, the bloggers and journalists visited the mount Elbrus.

"When I first visited Elbrus, it looked very impressive to me. I think we need to strengthen the promotion of resorts of the Northern Caucasus at the state level. The tourist destination is a great platform for interaction and cooperation between the two countries", - the head of the mission of State Department of tourism of China in Russia Zhao Huntsin is quoted saying.

The officials are optimistic about the future development of tourism in the region. Thus, during a visit to the United Arab Emirates, the Russian Minister for Affairs of the Northern Caucasus Lev Kuznetsov expressed view that in the next 10 years, the tourists’ inflow to the region would increase in three times. Currently, approx. 3 million tourists, mostly - domestic arrive annually in the Northern Caucasus.

At the same time the main subject for growth according to the local authorities, it is the tourists from nearby countries - such as Azerbaijan and Georgia, as well as Iran and the European Union countries.


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